News media impact on sociopolitical attitudes

Authors

Earle, Megan
Hodson, Gordon

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Publisher

Public Library of Science (PLoS)

Abstract

In the present project we assessed whether partisan news affects consumers’ views on polarizing issues. In Study 1 nationally representative cross-sectional data (N = 4249) reveals that right-leaning news consumption is associated with more right-leaning attitudes, and left-leaning news consumption is associated with more left-leaning attitudes. Additional three-wave longitudinal data (N = 484) in Study 2 reveals that right-leaning news is positively (and left-leaning news is negatively) associated with right-leaning issue stances three months later, even after controlling for prior issue stances. In a third (supplemental) study (N = 305), random assignment to right-leaning (but not left-leaning) news (vs. control) experi- mentally fostered more right-leaning stances, regardless of participants’ previously held political ideology. These findings suggest that partisan news, and particularly right-leaning news, can polarize consumers in their sociopolitical positions, sharpen political divides, and shape public policy.

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